Marketing Leadership Built by Someone Who Has Spent 30 Years Making Complicated Systems Work.
Advance CMO is a fractional CMO and CRM automation firm based in North Texas, founded by Rodney Snitker. It serves US businesses up to about $40 million in annual revenue and works remotely with clients in any state.
Advance CMO exists because most growing businesses face the same two problems: no one senior enough is steering marketing, and the systems underneath it -- the CRM, the lead follow-up, the reporting -- were never built to actually run the business. Advance CMO was started to solve both, for businesses that aren't ready to make a six-figure full-time hire but still need the work done right.
Rodney Snitker
Before Advance CMO, Rodney spent 30 years as a software engineer working in telecom infrastructure, ETL systems, and enterprise data architecture -- the kind of work where systems either move data correctly and reliably, or they don't, and there's no partial credit.
That background is not a side note. It's the reason CRM automation and setup is offered as its own service, not a checkbox tacked onto a marketing retainer: connecting sales and marketing data, building workflows that hold up under real use, and making systems that don't require someone to babysit them is what 30 years of enterprise systems work trains you to do. Applied to fractional CMO work, it means strategy comes with an operator's understanding of whether the systems underneath it can actually execute it.
Rodney also founded Advance AI Consulting, an assessment-first AI consulting practice for small and mid-sized businesses. Advance CMO covers marketing leadership and CRM systems; Advance AI Consulting covers AI strategy and implementation. The same systems and data background runs both.
Advance CMO at a glance
| Founder | Rodney Snitker |
|---|---|
| Role | Founder and Fractional CMO |
| Based in | North Texas; remote service across the United States |
| Experience | 30 years in software engineering: telecom infrastructure, ETL systems, and enterprise data architecture |
| Services | Fractional CMO services and CRM automation and setup |
| CRM platforms | Go High Level and its white-label versions; SuiteCRM |
| Clients served | US businesses up to about $40 million in annual revenue |
| Completed certifications | AI Consultant, AI Implementor, and Data Specialist for AI (Industry Rockstar) |
| In progress | AI-Assisted Chief Marketing Officer, Chief Revenue Officer, and Creative Implementer (Industry Rockstar, est. completion by end of 2026) |
| Contact | [email protected] |
| Related company | Advance AI Consulting |
Credentials behind the work
Rodney Snitker holds three completed Industry Rockstar certifications, each with a publicly verifiable certificate record. Three more are in progress.
Completed and verified
In progress
"I've worked with Rod for nearly two decades, and he's one of those people who always makes a positive impact wherever he goes."
"He was kind, professional, easy to work with, never made me feel stupid for being stuck, and took the time to explain everything clearly."
Frequently asked questions
Rodney Snitker is the founder and fractional CMO of Advance CMO, based in North Texas. He spent 30 years as a software engineer in telecom infrastructure, ETL systems, and enterprise data architecture before founding Advance CMO. He holds three completed Industry Rockstar certifications: AI Consultant, AI Implementor, and Data Specialist for AI. He also founded Advance AI Consulting, an assessment-first AI consulting practice.
Advance CMO provides fractional CMO services and CRM automation and setup for US businesses up to about $40 million in annual revenue. Fractional CMO work is part-time senior marketing leadership: strategy and positioning, team and vendor direction, budget oversight, and reporting. CRM work is setup and automation of Go High Level, its white-label versions, and SuiteCRM, including lead follow-up, funnels, calendars, and pipeline workflows, with packages starting at $750.
Advance CMO is based in North Texas and works remotely with clients in every US state. All work is delivered remotely, so a client's location does not limit the service.
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